We are proud to sTATe that as from now, the new Clean Label® definition is ready to be shared with the world!

In the passed years, we worked on a stricter Clean Label® definition. This is to make sure that we always meet our customers' and consumers' expectations on transparent, healthy and cleaner products. 

We only grant Clean Label® to the food products whose list of ingredients contains:

  • no artificial colorants
  • no preservatives
  • no hydrogenated oils or fats
  • no high fructose corn syrup
  • no chemically modified starch

If needed for functional reasons, only natural flavours and few additives are present.

In 2022, we updated our definition and in our new Clean Label® definition we limit the list of additives permitted in our Clean Label® products to only 4. 
Only the following additives will be permitted for functional reasons under our Clean Label® definition: 

  • Carotenes (E160aii/iii)
  • Ascorbic acid (E300)
  • Lecithin emulsifier (E322)

Read more about our position and details on the different ingredients in the dedicated page
👉 Our Clean Label | Vandemoortele

About Vandemoortele

Vandemoortele was founded in 1899 as a Belgian family business, and has continued to grow and develop ever since. Over the last two decades, we became a European food company with leading positions in two product categories: Bakery Products (BP) and Margarines, Culinary Oils & Fats (MCOF). We are known for supplying innovative and high-quality products.

In 2021 Vandemoortele realised a turnover of around EUR 1.3 billion with 4,800 (permanent and temporary) associates. The Vandemoortele Group headquarters are located in Ghent, Belgium. We have commercial offices in 12 European countries, as well as in the United States. We operate on more than 28 high-quality production sites all over Europe, in order to ensure proximity to all our key markets. We export from Europe to 95 countries worldwide.

News & Media Contact

Marc Croonen
marc.croonen@vandemoortele.com