OUR innovative PP seal, made in collaboration with MCC VERSTRAETE, was granted the Readers' Award during the Sustainability Awards 2022.

By offering this 100% recyclable packaging, Vandemoortele takes a pioneer position in the European world of margarine.

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MORE THAN 13 COUNTRIES

Our 100% recyclable SealPPeel substitutes the typical aluminium foil. It doesn't rip, and also simplifies the sorting process of empty packages. This autumn, we will start distributing these fully recyclable margarine tubs. First in Belgium, later in other countries. Margarine tubs made by Vandemoortele are sold under Brands and Private Label in more than 13 countries in Europe.

As the creation of this sustainable seal is a positive development for all of our customers, we have offered our entire customer base the option to evolve to this nature-friendly solution. This proposal has gotten very positive feedback and at the moment 99% has said 'yes' to this new seal. Our customers will also have the opportunity to create a PP seal tailored to their brand, with a unique design to match the brand identity.

we are the only european supplier offering this type of sustainable margarine packaging.

BECOMING A PIONEER

By moving forward and choosing our PP seal, customers are making their packaging more sustainable. As European retailers are committed to make all packaging 100% recyclable by 2025, this innovation is truly a win-win. It not only contributes to our own corporate sustainability goals, but also makes our shared objective more attainable.

Currently, we are the only supplier in Europe offering this type of durable margarine packaging. By offering this sustainable solution, Vandemoortele takes a pioneer position in the world of margarines.

Readers' Award

Want to discover more about the creation of this seal and our collaboration with MCC Verstraete? Go to this interview.

Read the interview of MCC Verstraete & Vandemoortele

 

About Vandemoortele

Vandemoortele was founded in 1899 as a Belgian family business, and has continued to grow and develop ever since. Over the last two decades, we became a European food company with leading positions in two product categories: Bakery Products (BP) and Margarines, Culinary Oils & Fats (MCOF). We are known for supplying innovative and high-quality products.

In 2021 Vandemoortele realised a turnover of around EUR 1.3 billion with 4,800 (permanent and temporary) associates. The Vandemoortele Group headquarters are located in Ghent, Belgium. We have commercial offices in 12 European countries, as well as in the United States. We operate on more than 28 high-quality production sites all over Europe, in order to ensure proximity to all our key markets. We export from Europe to 95 countries worldwide.

News & Media Contact

Marc Croonen
marc.croonen@vandemoortele.com