17 May 23

New York Rolls - The Sweet Pastry Recipe You Can't Resist

Stop searching for your pastry hit of this summer! Vandemoortele offers you the SOLUTION: New-York roll, the biggest trend of the moment.

NY roll - group picture


This pastry is inspired by the classic New York deli sandwich, which combines ham, cheese, and mustard. However, instead of sandwich bread, the filling is wrapped in a soft and fluffy dough, similar to a cinnamon roll.


The pastry has gained popularity because it offers a new and exciting twist on traditional sweet pastries. It can be easily customised to offer an infinite choice of tastes and flavours making it a must-have for breakfast, brunch or snacks.


  1. Choose one of our tasty Banquet d'Or® whirls (filled with sugar, cream, cinnamon or hazelnut).
  2. Put the whirls in round moulds on a baking plate. Let them defrost for 15min.
  3. Place a baking sheet and a tray above the moulds, it will enable the whirls to be flat.
  4. Bake them +/- 15min at 180°C. Take away the baking tray which is above. Bake them another 10min at 180°C. Let them rest.
  5. Fill and coat as desired with your most creative ideas!
NY roll - tutorial


Banquet d'Or®, established in 1983, has grown out to become an undisputed leader in the puff pastry market. Today, Banquet d'Or® is a cross-category brand that also offers a wide range of pastries and frozen breads to catering professionals and bakers all over the world.

BANQUET D´OR - Innovation trifft Tradition

About Vandemoortele

Vandemoortele was founded in 1899 as a Belgian family business, and has continued to grow and develop ever since. Over the last two decades, we became a European food company with leading positions in two product categories: Bakery Products (BP) and Margarines, Culinary Oils & Fats (MCOF). We are known for supplying innovative and high-quality products. 

In 2022, Vandemoortele realised a turnover of around EUR 1.7 billion with 4,600 associates (permanent and temporary). The Vandemoortele Group headquarters are located in Ghent, Belgium. We have commercial offices in 12 European countries, as well as in the United States and Asia. We operate in 29 high-quality production sites all over Europe, in order to ensure proximity to all our key markets. We export from Europe to approximately 70 countries worldwide.

News & Media Contact

Marc Croonen